Have you thought it would have been great to be a medieval King? Not so much. We’re optimistic for a reason.
In big data, the path to success isn’t planned, it’s discovered. New experiments can be run as quickly as your computing infrastructure allows, and each invalidated hypothesis pushes us closer to a useful answer. This is fundamentally different from how we’ve been trained to think about business—and the world.
The latest development in broadcast television is the realization that ‘interuption’ driven business models don’t really work. Why then is Facebook copying the failed model?
If you’re reading this, you’re in the majority of Canadians who use the Internet, likely with broadband access, so you’re good. But you may know a friend, a relative or a neighbor who is part of a still large minority of Canadians who don’t use the Internet. You may want to print this off for them, especially if they are still in their working years and struggling to earn a good wage.
Your industry, whatever it is, is built on old facts you never think about anymore. When those facts become untrue—something that’s already happening—your industry is going to be destroyed and rebuilt.
The average Internet connected family frees up thousands of dollars without giving up anything at all — if they shop around online. Does it sound too good to be true? It’s not. And get this: the savvier you are with tech manoeuvres the more you can save. To start, let’s look at communication and entertainment.
If your business model demands that you understand and care about your customers, you had better care about them. A lot.
Driving Miss Daisy would have been a completely different movie in a world of Google Cars. Here’s how we think some classic movies would be different in a high tech world!
The question of whether businesses should measure has been put to rest - of course they should. Todays question is ‘what should they measure’ and the answer to that question is incredibly important to long term business success.